CelebriTV March 5, 2016

CelebriTV March 5, 2016

CelebriTV is a weekly entertainment news and comedy talk show (taped as live) on Philippine television that airs every Saturday afternoon on GMA Network and is simulcast over Super Radyo DZBB. It has been broadcast by GMA Network since September 19, 2015, and has also aired worldwide on GMA Pinoy TV, replacing StarTalk. GMA Network (Global Media Arts or simply GMA) is a major commercial television and radio network in the Philippines. GMA Network is owned by GMA Network Inc. a publicly listed company. Its first broadcast on television was on October 29, 1961, GMA Network (formerly known as DZBB TV Channel 7, RBS TV Channel 7, GMA Radio-Television Arts then GMA Rainbow Satellite Network) is commonly signified to as the "Kapuso Network" in reference to the outline of the company’s logo. It has also been called the “Christian Network” which refers to the apparent programming during the tenure of the new management, which took over in 1974. It is headquartered in the GMA Network Center in Quezon City and its transmitter is located at Tandang Sora Avenue, Barangay Culiat also in Quezon City. The original meaning of the GMA acronym was Greater Manila Area, referring to the initial coverage area of the station. As the network expanded it changed into Global Media Arts. At present the corporate name is simply GMA Network Inc. The origin of GMA Network can be traced back to Loreto F. de Hemedez Inc. through Republic Broadcasting Systems' DZBB,[3] which started airing its radio broadcast on March 1, 1950, and officially launched as a local radio station in Manila in June 14, 1950 and owned by Robert La Rue “Uncle Bob” Stewart, an American war correspondent. Venturing into television in the 1960s, Stewart started its television station through DZBB TV Channel 7 on October 29, 1961, the Philippines' third terrestrial television station. Originally, DZBB TV Channel 7's programming is composed of foreign programs from the United States and it later produced local programs to cater Filipino audiences. It produced shows like Uncle Bob’s Lucky Seven Club, a child-oriented show aired every Saturdays; Dance Time with Chito; Lovingly Yours, Helen; GMA Supershow (formerly Germside and then Germspesyal) and various news programs like News at Seven. And in 1963, RBS launched its first provincial television station in Cebu, DYSS Channel 7 (now GMA Cebu). In the same year, from Loreto F. de Hemedez Inc, the firm was formally renamed to Republic Broadcasting System, Inc. (RBS). GMA Network television programming comprises news, public affairs, fictional, variety shows, dramas, musicals, soap operas, children’s and talk shows, and reality programs. Most of its programs are broadcast live and taped in its GMA Network Centers and Studios located in Metropolitan Manila. GMA Network currently programs 20.5 hours of programming per day. It provides 34.5 hours of prime-time programming per week to its owned and affiliated stations: 5:30-10:30 p.m., Mondays to Thursdays; 5:45-12:15 am on Fridays; 5:45-12:05 a.m. on Saturdays; and 6:00-2:30 a.m. on Sundays. Programming is also provided from 4:25-11:30 a.m on weekdays in the form of Unang Hirit; the two-and-half hour weekday noontime variety show Eat Bulaga!; early afternoon dramas (Afternoon Prime block), early- and late-evening news program, 24 Oras and Saksi, respectively; prime-time programing through its Telebabad block; late afternoon current affairs shows produced by its news and public affairs department. Programming competition started in 2004 when production of numerous GMA Network shows was up against its rival network, ABS-CBN. Reality program, Extra Challenge started to lead the game and with launch of telefantasya Mulawin. On September 23, 2004, GMA Network finally gained in leadership Mega Manila against its closest competitor.[36] In 2005, GMA Network began producing Mars Ravelo's Darna, a classic Filipino comic book character which became an instant hit, with an overnight rating of 47.7 percent, the highest rating for a pilot episode and the first telefantasya to reached 52.1 percent ratings; followed by Encantadia at 47.2 percent and other prime-time telefantasyas, Mulawin (2004) and Sugo (2005) contributed to GMA Network lead in Mega Manila. In 2006, GMA Network maintained its primetime supremacy by reformatting its reality-based program Extra Challenge and another telefantasya Encantadia (which was succeeded by sequels, Etheria and Encantadia: Pag-ibig Hanggang Wakas), and the localized subtitled versions of Korean television series Stairway to Heaven, Full House, Jewel in the Palace and My Lovely Sam Soon.[37] In 2007, GMA Network started producing the local version of a Mexican television series MariMar. For its pilot episode, MariMar got 52.6 percent overnight rating, making it the only soap opera to achieve the highest ratings in GMA Network’s history. In a 2006 survey conducted by Pulse Asia, seven out of 10 Metro Manila-based viewers find GMA Network a more credible network than rival ABS-CBN.[38] GMA Network managed to lead in Mega Manila and Southern Luzon demographic, which has the highest concentration of television ownership and 79 percent of advertisement placement.